This particular piece of advice was taught/given to me by my former mentor Kris Roadruck. This is a skills test. There’s only so much you can pick up from forums and reading blogs. Eventually a day or a situation will arise when you are forced to put what you learned into practice. This is a good… Continue reading SEO Advice for the Novice: Part IV – Graduation
Join an SEO forum. There are many good ones out there. The point is to pick up knowledge in the shortest time possible. Without an SEO job, the next best thing is to be mentored by an SEO professional like Aaron Wall or Todd Malicoat. SEO Book ForumsI started off at SEO Book forum member.… Continue reading SEO Advice for the Novice: Part III
SEO is all about credibility and hard work. In SEO, your reputation precedes you. If you have a lot of credibility, its easy to bring in new business or get hired at a prospective new company. That being said. There are some quick and easy ways to establish credibility without work experience. Study for the… Continue reading SEO Advice for the Novice: Part II
When I first got my start in SEO, I didn’t know where to start or how to filter for the right information. I was fortunate to pick the right folks several times and through them I found other SEOs who knew what they were talking about. I’ve been in the field for nearly ten years… Continue reading SEO Advice for the Novice: Part I
This post is an introduction to a series of Search Engine Optimization (SEO) posts that will focus on different aspects of link acquisition as it pertains to link footprints. Before I teach you specific link building footprints, one must first understand link footprints and how they are utilized by master link builders. A link footprint is… Continue reading What Is A Link Building Footprint?
You will learn how to vet a potential agency from the perspective of an SEO who works for an agency. Start out with the basic questions, move on to business related questions then work through the technical questions. Basic Questions: Business Questions: Technical Questions: If the vendor doesn’t know the answer to any of these… Continue reading How to Vet an SEO Vendor
I have had the opportunity to optimize videos for several F1000 brands on YouTube such as Volkswagen of America, Revlon and U by Kotex; among other brands. Optimizing a video for YouTube has three main benefits: a) you can rank a video within YouTube.com for high visibility and b) you can also rank the same video on Google.com for increased… Continue reading YouTube SEO 201
An attention hook is a piece of content built for the sole purpose of attracting other people’s attention. A properly crafted attention hook consists of a short succinct title with at least one compelling image. To an SEO, an attention hook is known as a link hook because people link out to the piece of… Continue reading A Comprehensive Guide To Attention Hooks
Can you load your website in a blink of an eye? In 2010, Google announced to the world that website speed is now a SEO ranking factor in its algorithms. Research from Google indicates that significantly less engagement is seen when Google.com slows down to a blink of an eye. The ramifications are huge whether you operate a… Continue reading 21 High Performance Best Practices for Speeding up your Website